IFI Irish Film Archive
An advertisement for Valley Ice Cream, encouraging people to get their next ice cream pop from ‘the big red fridge’. Featuring all the favourites, including Choc Ice. Valley Ice Cream was based in Thurles, Co Tipperary, and closed in 1997.
The last episode of A Good Age explores the media representation of senior citizens and of the ageing process. Mary Robinson outlines her support for the Senior Citizen’s Parliament and Proinsias De Rossa discusses the enormous contribution senior citizens can make to society. Several others explore the effects of consumerism on senior citizens and the potential to use advertising to promote a positive approach to the ageing process. Eilish Hardiman discusses the banning of the TV advertisement for Fujifilm that showed a senior couple kissing in a laundromat, and various senior citizens rail against a society that they perceive is throwing them on the scrap heap. A Good Age is a six-part television series, directed by Sé Merry Doyle, tackling head-on the myths and misconceptions that result in ageism. A forthright approach was taken throughout as the joys and realities of getting older are examined.
Our second IFI Filmmaker Playlist is curated by filmmaker and visual artist Trish McAdam. Since the production of her early shorts in the 1980s, Trish has created a vibrant and varied body of work, embracing a range of forms and subjects and retaining a singular, independent voice. We're delighted to welcome Trish to the Irish Film Institute to select her top picks from films preserved in the IFI Irish Film Archive and presented on the IFI Archive Player. November 1961 and students from Trinity College marched the main streets of Dublin in protest at nuclear bomb testing. The Campaign for Nuclear Disarmament, CND, was established in the UK in 1958 in the wake of widespread fear of conflict and the effects of nuclear testing. CND quickly grew with branches in Scotland, Wales and Ireland. This newsreel recorded Irish student protesters as they marched in Dublin from St. Stephens Green to the Ambassador Theatre on O’Connell Street. Their placards demanded 'Ban the Bomb' and called for world peace. Produced by Gael Linn, Amharc Éireann (A View of Ireland) is Ireland’s longest-running indigenous newsreel series. It was distributed to cinemas throughout the country to promote the Irish language. The first 36 issues were produced as single-topic films which were released monthly, followed in 1959 by weekly, multi-story newsreels featuring a broad range of topics, from hard news stories to lighter magazine-style items. Between 1956 and 1964, 267 editions of the newsreel were produced for cinema exhibition. With kind permission of Gael Linn.
‘The day I don’t know who you are, promise to take me swimming’ – a melancholic promise between a husband and wife as her Alzheimer’s disease progresses. When Thady (Barry Ward) returns to his parents’ home for a neighbour’s wake, he is shocked by his mother’s decline (Olwen Fouéré, also seen in The Wake). Gone is the eloquent artist of the television interviews, and here now is a woman who has lost her capacity to carry out the most mundane tasks and spends her days in a local care centre. When he finds the crumpled promise in the pocket of an old dressing gown, the rest of his visit is spent bitterly resenting his mother’s condition and his father’s stoic acceptance. It is only when his mother goes missing in the middle of the night that he begins to understand how their love transcends her condition. Director Claire Dix and writer Ailbhe Keogan have since collaborated on the feature film Sunlight. This film is part of F-Rated: Short Films by Irish Women.
Scenes of Polling stations at the Irish general election are shown in this newsreel, where the main issue being voted on was whether the country should remain as a Free State or become a full Republic – the goal of de Valera’s Fianna Fáil party. Crowds of people gather on Marlborough Street and Free state soldiers stand guard at the exterior of a polling station. Inside, men are seen distributing ballots as the count progresses. General Richard Mulcahy, Minister for Defence is returned. At Stephen’s Green Mrs Charlotte Despard, noted republican and suffragette stands and speaks to camera. Ms Despard was sister of former Viceroy Lord French and president of the Women’s Freedom League. Final intertitle introduces young Vivian (sic properly Vivion) de Valera, son of Eamon. Richard Mulcahy was an army general and commander-in-chief for the Irish Republican Army. He later served in the cabinets of W. T. Cosgrave and John A. Costello. He fought in the 1916 Easter Rising, served as Chief of Staff of the Irish Republican Army during the War of Independence and became commander of the pro-treaty forces in the Irish Civil War after the death of Michael Collins. The uniform of General Mulcahy’s from 1922 is currently held by the National Museum of Ireland.
Women in Focus is a curated selection of films by five wildly independent female amateur filmmakers: Margaret Currivan; Agnes Heron; Flora Kerrigan; Beres Laidlaw; and Sister Maureen MacMahon. Women's creative work has been under-reported and under-recognised and can be challenging to catalogue due to a lack of recorded primary information. This is exacerbated when dealing with amateur or non-professional filmmaking, where the work of individual women filmmakers has been even more invisible. In 2021, the IFI Film Archive acknowledged a limitation in the IFI Film Archive research resources and put a request out to academic partners to assist in developing new tools that would highlight the work of female filmmakers within the collection. This resulted in a collaborative research project that developed new approaches to cataloguing the creative contribution of women filmmakers in local, regional, and national archives. Funded by the Arts and Humanities Research Council and the Irish Research Council, as part of the UK-Ireland Digital Humanities scheme, the project is a UK-Ireland collaboration between the University of East Anglia, Maynooth University, and the University of Sussex, with the IFI Irish Film Archive and East Anglian Film Archive as archive partners. The project has resulted in the creation of a cataloguing toolkit that helps archives with moving image collections to create clear, relevant, and easily accessible records about female filmmakers. The work presented here formed case studies for the toolkit and was digitised by the IFI Irish Film Archive. A larger selection of films from the project will be made available on the IFI Archive Player in 2025.